The I+W

Glossary

The “Easy On The Eyes” method —

A process developed by Amanda after 12 years of experience in the beauty industry. We thoughtfully choose each individual lash extension (its diameter, length, and curl) to give our clients authentic-feeling, soft lashes.

Classic lashes —

A method of lashing where we apply one eyelash extension to each one of your natural lashes. This results in a soft and natural “yours, but better” set of extensions (also known as the 1:1 lashing technique.)

Volume lashes —

A method of lashing where we hand make fans of very thin extensions (think 3-4 lashes) and apply each fan to your natural lash. This method adds density and drama without damaging your natural lashes.

Hybrid lashes —

A method of lashing where we combine both classic and volume techniques. This type of lash set will give you a fluffy set with lots of texture. Best for those that want more than a classic set, but less than a volume set.

Full set —

A full set is the recommended place to start your lash addiction journey. We will apply extensions to 100% of your natural lashes during this appointment, and they will be maintained with a fill.

Fill —

As your natural lashes shed, the extension comes off with it. Fills are how you maintain your full set — kind of like getting your nails done. When you come in we’ll replace any lashes that have shed along with any extensions that may be grown out or lifted.

Lash fluff —

AKA a half set. This uses a classic lashing technique to add a little length and dimension. We lash approximately 50% of your natural lashes for a super natural look.

Synthetic lashes —

Made from a high-quality synthetic material, synthetic lashes are our most popular type of extensions. They are lightweight and soft, and they look like your lashes…but better.

Silk lashes —

The same material as synthetic lashes, but better. The shape of the extension tapers closer to the tip of the lash, resulting in a darker, more luxurious set.

Brow lamination —

A chemical service that creates a fuller, more feathery brow for 4–6 weeks.

Lash lift —

A chemical service that curls, lifts, and darkens your natural lashes for 6–8 weeks.

Absolutely not. Damage can occur for a few different reasons (ie. your natural lashes weren’t isolated properly during application, the extensions being used were too long, thick, or heavy, etc.) We use our “Easy On The Eyes” method to ensure the integrity of your natural lashes.
YEP! You can swim, sweat, shower, cry, and sauna as much as you want.
Your natural lashes are always shedding, so we recommend getting a fill every 2-3 weeks to maintain your full set. Anything over 3.5 weeks will require a new full set.
Sure! The benefit of extensions is that you don’t need to wear mascara, but feel free to play with your eye makeup as much as you’d like. However, please stay away from waterproof eye makeup because it’s so hard to remove. We want to make your time getting ready easier and more fun.
Oil is the arch nemesis of lash extensions. It breaks down the adhesive and can affect the retention of your set. We’ll send you home with a cleanser for your lashes/eyes that you can use to remove eye-makeup and cleanse your lash line. It’s totally fine if you use oily skin care, but make sure to cleanse your lashes at bedtime.
In order to accommodate all of our clients and make sure our lash artists are paid fairly, we enforce a strict cancellation policy. For appointments canceled or rescheduled within 24 hours of the appointment time we will charge 50% of the service total. No-show appointments will be charged 100% of the service total. Please call us immediately so we can discuss your options if you are running behind. If you are over 10 min. late, we may need to shorten or reschedule your appointment to keep the next client’s service at their scheduled time. Late appointments with no contact within 10 minutes of the appointment time will be charged as a no-show.

faq